The road show, held by Cheval in conjunction with Bridging and Commercial, is now in its fourth leg, having previously stopped at Bristol, Birmingham and London.
As well as offering an in-depth lesson on the new criteria and uses of bridging finance, brokers attending the seminar received a full Cheval-branded information pack, as well as a shiny Cheval club card to slip into their wallets alongside new business cards.
As Gareth Lewis, Cheval's national sales and marketing manager, explained during his presentation, this card enables Blue Skies attendees to get exclusive interest rates on bridging deals, as well as a bonus fee payable on completion and entry into a quarterly prize draw.
Manchester brokers milled in to the luxurious Radisson Edwardian hotel in the city centre, and chatted over coffee and cookies as Cheval set up the morning's presentation.
"I don't do a tremendous amount of bridging finance these days," admitted one broker, Stephen Stringer. "There are plenty of deals around but you have to know the right criteria."
Tackle this Cheval did - the Watford-based bridging lender was keen to lay out the key points for successful bridging finance deals in the current market, as well as dispel any myths about the sector and highlight the number of ways short term loans can be used.
Following an intensive question and answer session, and round table discussions between broker and lender, attendees relaxed over an informal, buffet lunch.
Commenting on how the Manchester seminar had gone, Allan Kay, Cheval CEO, said: “Talking to the attendees has once again emphasised to us just how helpful these road shows are.
“What we take for granted others need reminding and guiding.”
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