As part of this, 2plan’s financial advisers with mortgage permissions will now have direct access to the lender’s BTL product suite. 

Landbay will also provide 2plan with full sales and marketing support.

Joela Jenvey, head of national accounts at Landbay (pictured above), said: “Providing industry-leading service to brokers and financial advisers is one of the most important aspects of how we run our business, and we recognised straight away that the same was true for 2plan.

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“With our falling interest rates, as well as our broad range of BTL mortgages, instant DiP and unmatched service, we were able to meet all of 2plan’s requirements in a mortgage partner.”

James Marshall, head of business growth at 2plan, added: “In Landbay, we found a company that has a very similar ethos to us with regards to providing top-notch service to financial advisers to enable them in turn to provide excellent service to their clients. 

“We wanted to partner with Landbay because its transparency and quick turnaround times enable us to continue to achieve the service we pride ourselves on.   

“The client experience is paramount to us — we want all our clients to view 2plan as their trusted go-to adviser for all their financial matters and Landbay’s broad range of BTL mortgages means that we can provide property investment options, as well as the broader wealth management ones.”