Included in the new identity is a new shield with brighter colours, while its background has been changed from black to white.
Additionally, the logo change comes with the firm’s new strapline, “united, we go further”.
The bank worked with the brand agency Saboteur to develop the new identity.
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Harley Kagan, CEO at UTB, said: “Our beliefs and service ethic remain the same – it is just a refreshed, vibrant and forward-looking identity delivering the values that have been critical to our success.
“I am delighted with the clean modern brand identity that Saboteur have delivered.”
A spokesperson at Saboteur commented: “By updating the bank’s look and feel, UTB have preserved the ethos that has underpinned their success to date, while equipping themselves to go even further in the future.”
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