Asim brings over two decades of experience of both mainstream and specialist lending in bridging and short-term lending, most recently at Cynergy Bank, where he served as director of bridging finance and oversaw the bank’s expansion into the short-term lending market.
Prior to this he held senior positions at Lendhub, LendInvest and Metro Bank.
In his new role, Asim will focus on growing HREF’s presence across London and the South East.
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Max Lewis, chief investment officer at HREF, said: “We are committed to building a best-in-class team from top down. Asim’s appointment is a reflection of this philosophy and further enhances our lending capabilities.”
Asim added: “As one of the UK’s most proactive and best-capitalised lenders, I know that HREF has bold growth ambitions.
“I look forward to playing my part in this journey and to structuring new business across the real estate spectrum.”


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