In their new roles, Drena will be in charge of the London area, while Katy will focus on the South and Midlands.

Reporting to Catalyst sales director, James Farge, both Drena and Katy will be field based as they spend time supporting brokers, visiting distributors and networks, providing product training and taking part in industry shows and events. 

They will also work closely with the rest of the Catalyst business team to deliver customer service to the lender’s broker partners.

Meanwhile, Alan — who will report to credit director Matt Gillon — will oversee Catalyst’s BTL underwriting. 

He will be responsible for loan application due diligence, liaising with brokers, landlord clients, valuers, and solicitors to guarantee speedy completion and release of BTL funds.

All three new hires have significant experience working in the mortgage and specialist finance markets.

Drena, Katy and Alan join Catalyst from First4Bridging, NatWest and OSB Group, respectively.

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Commenting on her appointment, Drena said: “I am super enthusiastic about joining Catalyst and bringing my New York-style of doing business; having a client focused mindset in building and strengthening intermediary relationships with transparent and expeditious service.”

Katy added: “I’ve worked in the mortgage market and alongside brokers for the last 11 years; now I’m excited to join the Catalyst team and look forward to helping brokers secure the right specialist finance for their clients.”

Alan stated: “I’ve joined Catalyst as they launch into the BTL market — the product is great, and brokers will love the criteria, so  I’m going to be exceptionally busy, exactly how I like it!”

Chris Fairfax, CEO at Catalyst, commented: “Katy and Drena add a new layer to our offering, providing dedicated key account management and product training, while Alan’s years of BTL  experience, gives us the ability to respond to enquiries extremely quickly and structure deals where other lenders may decline.

“2022 is shaping up to be a very busy year for Catalyst, as we establish ourselves in the development finance and BTL markets, and continue to grow our bridging book."